Furore have constantly produced great work for bss. We ’Ùre always impressed about how well they understand our requirements and how they pull out all the stops to fulfill them.
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Slazenger Cricket 08
The brief
To promote Slazenger ’Ùs brand new cricket range used by three of England ’Ùs top batsmen Furore were asked to produce a series of press and display advertisements for the brand.
Our approach
Focusing primarily on the caliber and recent high-scoring performances by Slazenger ’Ùs England players we developed a series of visuals designed to associate the brand with the spirit of the England team and their recent success.
Deliverables
An advertising campaign rolled out in national and international press and sports publications. Online banner advertising, trade exhibition stands, retail displays and other promotional materials.
Outcome
Slazenger are rapidly making gains on the cricket market leaders in the UK and, with the help of Furore in producing a range of high-level and consistent brand communications, sales are firmly on the increase.